Opening Date :2022-12-13 - Closing Date :2022-12-14

Subject of Consultation

Students' satisfaction with HCT's social media platforms' coverage of student life

The HCT's Communication Department launched a series of questionnaires, entitled "HCT Sharik", in order to measure the effectiveness of communication with customers, relating to channels, content, and customers' preferences. The series was launched in October 2022 through the "Story" feature on HCT's Instagram account

Objective

The sixth consultation aimed to measure students' satisfaction with HCT's social media platforms coverage of the student life and the advantages of learning at HCT

Sixth consultation text

* HCT's social media platforms convey a comprehensive and effective image of the student life and the advantages of learning at HCT

 Agree

 Somewhat agree

Disagree

e-decision Making

The HCT's Communication Department will analyze the results of each consultation in the "HCT Sharik" series and prepare an integrated report on the results, indicators and proposals in order to maximize strengths and address any weaknesses. This process will support the development of communication channels to enhance customers' experiences, meet their requirements and achieve the Communication Department's objectives

Result

The sixth consultation was surveyed for a full day. The results showed a strong interaction with 381 participants. The results revealed that 54% of the participants agree that 'HCT's social media platforms convey a comprehensive and effective image of the student life and the advantages of learning at HCT', while 29% somewhat agree and 17% disagree

Recommendations

The majority sees HCT's social media platforms as effective in communicating information, and therefore there is a need to enhance and diversify the content

 Need to conduct another questionnaire with customers to find out the type of content they prefer or the reasons why they like it

Opening Date :2022-11-08 - Closing Date :2022-11-09

Subject of Consultation

The most engaging content for HCT's followers on social media platforms

The HCT's Communication Department launched a series of questionnaires, entitled "HCT Sharik", in order to measure the effectiveness of communication with customers, relating to channels, content, and customers' preferences. The series was launched in October 2022, through the "Story" feature on HCT's Instagram account

Objective

The fifth consultation aimed to measure followers' preferences for the most engaging content on HCT's social media platforms

Fifth consultation text

*The most engaging content that attracts you on HCT's social media platforms 

 Daily news

 Live coverage

 Content transmitted through the lens of students

e-decision Making

The HCT's Communication Department will analyze the results of each consultation in the "HCT Sharik" series and prepare an integrated report on the results, indicators and proposals in order to maximize strengths and address any weaknesses. This process will support the development of communication channels to enhance customers' experiences, meet their requirements and achieve the Communication Department's objectives

Result

The fifth consultation was surveyed for a full day. The results showed a strong interaction with 216 participants. The results revealed that the majority, representing 61% of the participants, prefer 'content transmitted through the lens of students', while 28% prefer 'daily news' and 11% prefer 'live coverage'

Recommendations

- Need to promote content coverage by students and expand its dissemination on HCT's social media channels

- Need to launch more initiatives, such as the "Live from Our Students" initiative, which encourage capturing events through the lens of students who act as media ambassadors for HCT

- Dissemination of the questionnaire's results at HCT campuses system-wide, with the purpose of furthering their role in encouraging student participation in covering events

Opening Date :2022-10-11 - Closing Date :2022-10-12

Subject of Consultation

The HCT's Communication Department launched a series of questionnaires, entitled "HCT Sharik", in order to measure the effectiveness of communication with customers, relating to channels, content, and customers' preferences. The series was launched in October 2022 through the "Story" feature on HCT's Instagram account

Objective

The fourth consultation aimed to measure customers' preferred forms to view HCT's content across social media platforms

Fourth consultation text

The best form to view HCT's content across social media platforms is

 Photos

Videos

-Infographics

e-decision Making

The HCT's Communication Department will analyze the results of each consultation in the "HCT Sharik" series and prepare an integrated report on the results, indicators and proposals in order to maximize strengths and address any weaknesses. The department will also diversify the forms of content preparation and review the most popular ones to understand and focus on customers' preferences

Result

The fourth consultation was surveyed for a full day. The results showed a good interaction with 370 votes. The results revealed that 'Videos' are the customers' most preferred form to view the HCT's content, achieving 51% of the voting. 'Photos' were second with 35%; and third 'Infographics' with 14% of the total votes

Recommendations        

Need to focus more on video production with an emphasis on the idea, content and introducing new techniques that enhance their adoption as the preferred content form for customers

Need to display infographics in video format to facilitate content and attract customers

Need to combine photos, infographics and videos to attract customers' attention and communicate information in their most preferred forms

Submission of a final report of the results of the e-consultations to the senior management in order to support the decision-making process    

Opening Date :2022-10-10 - Closing Date :2022-10-11

Subject of Consultation

The HCT's Communication Department launched a series of questionnaires, entitled "HCT Sharik", in order to measure the effectiveness of communication with customers, relating to channels, content, and customers' preferences. The series was launched in October 2022 through the "Story" feature on HCT's Instagram account

Objective

The third consultation aimed to measure customers' preferred sources to access information about the HCT

Third consultation text

*To access the information you seek about HCT, your preferred source is

 HCT's website

 HCT's social media accounts

 HCT's news in the media

 U.ae website

e-decision Making

The HCT's Communication Department will analyze the results of each consultation in the "HCT Sharik" series and prepare an integrated report on the results, indicators and proposals in order to maximize strengths and address any weaknesses. The department will also diversify sources of information about the HCT according to customers' preferences, and it will increase promotional campaigns for different sources of information  

Result

The third consultation was surveyed for a full day. The results showed a good interaction with 514 votes. The results revealed that HCT's social media accounts are the customers' preferred sources to access information about HCT, achieving 50% of the voting. HCT's website was second with 32%; third the U.ae website with 15%; and finally the HCT's news in the media with 6% of the total votes

Recommendations

The questionnaire revealed that HCT's social media accounts and website are the main sources of information about the institution, and therefore, there is a need to ensure  

Regular updating of information on the website

Use of social media as a main tool for disseminating information that the campuses want

to reach stakeholders

Opening Date :2022-10-04 - Closing Date :2022-10-05

Subject

The HCT's Communication Department launched a series of questionnaires, entitled "HCT Sharik", in order to measure the effectiveness of communication with customers, relating channels, content, and customers' preferences. The series was launched in October 2022 through the "Story" feature on HCT's Instagram account

Objective

The second consultation aimed to measure the preferred channels for customers to learn about the news and interact with the community. Four HCT's official accounts were identified to survey the customers' preferences

Second consultation text

Best HCT account for reporting news and interaction with the community is

 Twitter

 Instagram

 LinkedIn

 TikTok

e-decision Making

The HCT's Communication Department will analyze the results of each consultation in the "HCT Sharik" series and prepare an integrated report on the results, indicators and proposals in order to maximize strengths and address any weaknesses. This process will support the development of its official social media accounts, according to customers' views, experiences and suggestions, in order to enhance the effectiveness of these accounts and achieve the Communication Department's objectives

Result

The second consultation was surveyed for a full day. The results showed a strong interaction with 949 participants. The results revealed that "Instagram" is the preferred channel of the majority to receive the news and interact with the community, as it achieved 86% of the voting, compared to the other HCT official accounts, which have close voting rates and remain at a low level compared to Instagram. "LinkedIn" was second with 8%; followed by "Twitter" and "TikTok" with 3% each

Recommendations

 The questionnaire revealed that Instagram is the preferred channel for news and events. Therefore, there is a need to redraft news content posted on other official accounts, such as Twitter, in an Instagram-friendly manner to ensure the spread of news (i.e., to diversify content display methods and angles to suit the channel)

- Need to conduct another questionnaire with students to find out the type of content they prefer to be published on TikTok

- Submission of a final report of the results of the e-consultations to the senior management in order to support the decision-making process

Opening Date :2022-10-03 - Closing Date :2022-10-04

Subject of Consultation 

The HCT's Communication Department launched a series of questionnaires, entitled "HCT Sharik", in order to measure the effectiveness of communication with customers, relating channels, content, and customers' preferences. The series was launched in October 2022 through the "Story" feature on HCT's Instagram account

Objective

The first consultation aimed to measure the preferred channels for customers to communicate with HCT. Four channels were identified, including digital and face-to-face communication 

First consultation text

Preferred channel of communication with HCT is

 Call Center

Social Media

 Face-to-face

 Chat on website

e-decision Making

The HCT's Communication Department will analyze the results of each consultation in the "HCT Sharik" series and prepare an integrated report on the results, indicators and proposals in order to maximize strengths and address any weaknesses. This process will support the development of communication channels to enhance customers' experiences, meet their requirements and achieve the Communication Department's objectives

Result 

The first consultation was surveyed for a full day. The results showed a strong interaction with 809 participants. The results revealed that customers still prefer direct communication, as the "Face-to-face" option achieved 54% of the voting. The "Social Media" option was second with 19%; third was the "Call Center" option with 15%; and finally the "Chat on Website" option with 12%

Recommendations

- Need to raise awareness of digital communication channels and encourage customers to use them

- Need to conduct another questionnaire with customers to find out why they prefer "face-to-face" communication to digital communication

- Dissemination of the questionnaire's results at the campus level, with the purpose of furthering their role in educating customers across each Emirate about digital communication channels

- Submission of a final report of the results of the e-consultations to the senior management in order to support the decision-making process

Opening Date :2021-10-03 - Closing Date :2021-12-05

Subject of consultation

The HCT is keen to hold periodic meetings with students at the HCT campuses, to discuss with HCT management members, their needs and suggestions. The meetings are aimed at motivating them and enriching their learning experiences. Hence, the SHOREK initiative was introduced to provide an interactive, biannual forum empowering HCT students to share their experiences and ideas, to ask questions and to engage with the HCT management team

Objective

The HCT Communication department, in cooperation with the Student Life department, developed a questionnaire to measure students' awareness of the HCT priority services that have been the focus of the SHOREK sessions during the last quarter of 2021. The questionnaire included questions on the target group's awareness of services provided by the campuses; their satisfaction with the level of services provided; and their favorite platforms to access these services and preferred communication channels to promote them

e-decision-making

The questionnaire results will be analyzed and shared with HCT's Student Life, Institutional Excellence and Government Communication departments in order to review student feedback and their evaluation of the HCT's priority services. Hence, appropriate action will be taken in accordance with the recommendations of the relevant departments

Result

A total of 204 students across the HCT campuses participated in the questionnaire during the months of October and November 2021, as part of SHOREK initiative. Several suggestions and observations were made on the various, priority e-services. A key finding was that emails were identified as the most effective means to access service updates. Both "Enrollment in Academic Program" and "Provide Career Advising" services received the best student evaluation results in terms of speed and effectiveness

Opening Date :2021-10-03 - Closing Date :2021-10-07

Subject of consultation

 The HCT is keen to cover and promote the events involving, and the achievements of, its students and employees across its 16 campuses. It also encourages its students to engage in community outreach by them portraying their student and academic lives through their own lenses, under the #Live_from_Our_Students initiative. This meaningful and fun content is then reposted via the HCT's official social media accounts

Objective

Through this consultation, the HCT aims to measure students' awareness, satisfaction, interaction and engagement with the #Live_from_Our_Students initiative, in order to know the challenges faced and find solutions to develop the initiative to improve the students' experiences and increase their positive interaction on social media

e-decision-making

The questionnaire results to be posted on HCT's Instagram account will be analyzed and will be shared with the Communication Department. Hence, appropriate action will be taken in accordance with the recommendations of the relevant department

Result

The questionnaire saw a strong participation by the students, with 3,000 participants answering the questionnaire. The results were also highly satisfactory, as 76% of the participants described the hashtag content as interesting, while 64% constantly followed the hashtag, and 38% confirmed their interaction with the hashtag and noted that the HCT's account has reposted their content as shown in the attached file

Opening Date :2021-10-03 - Closing Date :2021-10-10

Subject of consultation

The HCT annually celebrates the graduations of new batches of students in each Emirate. Due to the COVID-19 pandemic, the HCT celebrated the virtual graduation ceremonies of the 2019 and 2020 classes. Today, with the gradual recovery from COVID-19, HCT seeks the opinions of its potential graduates to ascertain their preferences for the 2021 graduation ceremonies

Objective

 The HCT launched this consultation to ascertain whether its graduates prefer their graduation ceremonies to be "in-person" or "virtual". If they wish to attend the ceremonies "in-person", the consultation seeks to explore whether they prefer the ceremonies to be held at their campuses or at the Expo 2020 site

e-decision-making

The HCT will analyze the questionnaire data and prepare a report of its results, and then present the results to the senior management to take the appropriate decision regarding the graduation ceremonies for the classes of 2021

The survey results were obtained from more than 90% of graduates polled about the issue of a live graduation ceremony. More than 87% of the graduates voted for holding the ceremony at the Expo 2020 venues

The survey results has been shared with the higher management and will be taken into consideration while planning for the graduation ceremony

Opening Date :2021-03-22 - Closing Date :2021-03-25

Subject of Consultation

The HCT has developed a new MyHCT App, aimed at facilitating students' access to its e-services, which is more effective, efficient and responsive to their needs. HCT distributed an e-questionnaire to measure the percentage of students who downloaded the App and their satisfaction with its design, use and effectiveness

Objective

Through this consultation, the HCT aims to obtain information about the number of students who have downloaded the App and their satisfaction with its overall layout and design; ease of use and access to services; and its effectiveness and responsiveness. Students were also asked to provide their comments and suggestions for the App's improvement

e-decision-making

The questionnaire results will be reviewed, and appropriate actions will be taken based on the overall results of student satisfaction with the App in terms of its design, ease of use and access to services, and its effectiveness and responsiveness

The questionnaire results were very positive, with 97% of the participants confirming they had downloaded the new App. The questionnaire also found a high rate of student satisfaction with the App's layout and design; ease of use and access to services; and its effectiveness and responsiveness, as shown in the attached report

Opening Date :2020-09-29 - Closing Date :2020-10-17

Subject of Consultation

The HCT will implement its first interactive lab under the supervision of the HCT Communications Department and with the participation of various student categories. Through this interactive lab, challenges facing the Higher Colleges of Technology will be presented and participants will be encouraged to present their ideas and proposals that could contribute to addressing this challenge. The process will be concluded by selecting the winning feasible idea

The main interactive lab question will be “What is the best way to communicate to students the news, latest updates and any important information

The process will begin with the presentation of HCT’s efforts in utilizing multiple channels to communicate information to students, e.g. social media, email, student portal, website, and electronic app, in order to ensure that information will reach the largest category of students. In view of the keenness of the HCT Communications Department to keep abreast of all the developments in both the internal and external media, the Department will implement the interactive lab to listen to students’ innovative ideas and adopt the proposals that can be directly implemented

The next stage will focus on generating ideas, where the participants will enter all their ideas in their phones and smart devices that are automatically connected to the interactive lab, and all the ideas will instantly appear on the screen without any reference to the idea owners

Subsequently, voting begins to select the best ideas in two phases. The first phase includes the selection of the top five ideas, and the second phase includes the selection of the winning idea out of the shortlisted five ideas

Aim of Consultation

The aim of the HCT Communications Department is to listen to students’ ideas about the best ways to communicate to them the news and updates they are interested in, and to adopt any new and innovative ways to achieve this goal, in addition to stimulating idea generation to propose radical solutions in a new, innovative and immediate manner

E-Decision

The HCT Communications Department will represent the Higher Colleges of Technology in studying all the presented ideas with a focus on the development of the winning idea so as to ensure optimal and prompt implementation

Expected results of the consultation

More than 20 students participated in the interactive lab, where they proposed a range of innovative ideas to be implemented by HCT. The winning idea involved adapting HCTs e-application by adding interactive features, which provide students with the latest developments in HCT, as well as providing alerts on academic issues, and ensuring the interactive application is synched with HCT corporate website in order to improve the user experience

The winning idea was presented to the relevant HCT department for consideration and implementation prior to the end of the 2020-2021 academic year

Opening Date :2020-05-03 - Closing Date :2020-06-01

Subject of consultation

The HCT provides many diverse services for its students, including academic services, employability, IT, student services, or even library services. The HCT is working on service automation to provide easy access to these services in the fastest and easiest possible manner. To achieve this, the HCT launched this e-questionnaire to measure the extent of awareness and satisfaction of the target category with these services

Aim of Consultation

To get feedback on the extent of awareness and satisfaction of students in all HCT’s 16 campuses with the available automated and un-automated services in order to ensure services development and achieve 100% student awareness and satisfaction.

E-decisions

The HCT will monitor the results of the consultation and the extent of students’ awareness of the available services. Furthermore, the HCT will examine the results and proposals in order to ensure services development and automation to increase students’ awareness and increase the percentage of use of services, in addition to services improvement, in order to achieve clients’ satisfaction and happiness

Based on the results of the consultation, the HCT proceeded to use all the internal and external communication channels to introduce all the services and focus on increasing awareness of the methods of use of automated services.  The approved innovative mechanisms include the "Help Videos" whose content will be based on the students' frequently asked questions about a specific service, where their peers will record videos to give a detailed explanation on the methods of services use. These videos will be shared on the HCT official Youtube channel

In addition, the results of the consultation were shared with all the relevant departments with the aim of improving users' experience and ensuring easy and quick access to the required services

Opening Date :2021-03-22 - Closing Date :2021-03-25

Subject of consultation

The HCT is committed to diversifying its communication channels for its students, to ensure they receive information clearly, quickly and effectively and, at the same time, seeking to reduce the number of daily notifications and messages. To achieve this goal, the HCT distributed a questionnaire to measure students' satisfaction with HCT's communication tools and mechanisms

Objective

Through this consultation, the HCT aims to measure students' satisfaction with the quality, clarity and number of daily notifications and messages they receive. In addition, HCT seeks to learn their preferred communication channels and give them the opportunity to share any comments or suggestions with the HCT Communication Department, for the purpose of improvement and development of the services

e-decision-making

e-questionnaire results on the students' preferred communication channels will be reviewed, and the students' satisfaction levels with the clarity of messages, and the number of notifications, will be assessed.  Communication channels will be modified based on the students' feedback and recommendations. 

Based on the summary of the e-questionnaire results, it has been found that students' preferred communication channels are emails, social media platforms and notifications. The student satisfaction rate with the level of clarity of messages, and the number of notifications, was very good, as shown in the attached report

Opening Date :2020-03-04 - Closing Date :2020-03-05

:Subject of consultation

:Objective

Opening Date :2020-03-04 - Closing Date :2020-03-05

:Subject of consultation

:Objective

Opening Date :2020-03-21 - Closing Date :2020-03-23

:Subject of consultation

:Objective

The ”Direct from Our Students” initiative aims to portray a real-life, daily image of HCT student life, through the perspective or “lens” of students. It highlights students’ skills and engagement inside and outside the HCT community, and also develops students’ skills as media reporters, participating in building a positive image of their lives at HCT and in their local communities. This e-questionnaire was created to ascertain students’ opinions on the initiative after one year of its implementation, and to obtain their views and suggestions for its improvement in order to build a system-wide media ambassador team