DMC Business students participates in KPMG’s “Ace the Case” Competition
A team of four students from the Business Department Bachelors Programmes in Accounting and Finance represented the Higher Colleges of Technology Dubai - Men’s Campus in the second KPMG Ace the Case competition on February 13 & 14, at the Al Bustan Rotana Hotel.
The four students, Abdullah Meftah, Nasser Al Falasi, Saod Khalid and Nasser Sulaiman, were selected to represent the Men’s Campus following a series of preliminary round assessments administered by KPMG personnel at the campus.
The assessments included psycho symmetric testing, critical thinking, financial and presentation skills. Two weeks later the Ace the Case event itself took place with the first day being an all-day workshop under the guidance of KPMG partners and managers for the eight teams from various colleges.
On the second morning all teams were given a business decision case study to dissect and analyze for three hours and then follow-up with a presentation of their findings and recommendations.
The case involved an airline/travel company with three major issues requiring solutions, one involving flight bookings, another dealt with low occupancy of rental properties owned by the company and the third issue was a possible expansion into the Chinese market. The team faced stiff competition from S.P. Jain School of Global Management (eventual winners), Middlesex University and the American University of Sharjah.
Being the first Emirati/HCT team to be selected to enter the event, the students performed very well and represented the Men’s Campus with confidence and professionalism during the intense two day event.
The students had an opportunity to network with one of the big four firms in Dubai and to receive expert help and advice from senior KPMG personnel on tackling business problems and decisions. Nasser Sulaiman said afterwards: “the competition was a great opportunity to test what we learned in college and a good example of what we will face in the real world in the future”.
Team member Abdullah Meftah commented: “I benefited much from the case breakdown and analysis and especially the experience of the KPMG partner”.
Business Department Chair Dr. Jamie Waldo and team organizer Eileen Fitzgerald said the students were to be highly commended for their efforts as they are all working students and required release time from their employers to participate in the event, which was not a small commitment .
The team was also encouraged by Mary Gladwin from the Careers Centre. At the closing ceremony guest speaker, Dr. Tayeb Kamali, Vice Chancellor of the Higher Colleges of Technology, presented the prizes and certificates. Upon receiving their certificates team captain, Nasser Al Falasi, thanked the organizers and the participants from all the colleges taking part and expressed the team’s pride in representing their college, organization and country at the event.